
Broadwick Soho A Year On: The Party Continues
By Angelina Villa-Clarke, published in January 2025
In her Forbes feature, Angelina Villa-Clarke offers a rich portrait of Broadwick Soho as a vibrant and thoughtfully curated addition to London's hospitality scene. She describes the hotel as "a slice of sunshine-fuelled joy," highlighting its bold design, theatrical spirit, and deep personal roots. Drawing from owner Noel Hayden's childhood in a flamboyant seaside hotel, the interiors - realised by Martin Brudnizki - blend 1970s hedonism with townhouse charm. Angelina details how every element has been carefully crafted, from Murano glass mirrors and hand-painted wallpaper to a 350-piece art collection and bespoke furnishings. She also explores the sense of community the hotel fosters, through its cultural programming, resident-only spaces like The Nook, and a design that encourages connection. Food and drink are central too, with Dear Jackie and Bar Jackie offering menus and spaces rooted in Italian flair and Soho's creative energy.